18/06/13 - HEART’s ‘Archive Alive’ mobile cinema tour of East Anglia - a huge success!

HEART has successfully completed its Digital Heritage Project's 'Archive Alive' mobile cinema tour of East Anglia. The tour included stopping off at 17 locations in Essex, Cambridgeshire, Suffolk and Norfolk in just eight days and the archive was brought alive courtesy of hundreds of people and a fantastic 1960s vintage mobile cinema.

In total, just over 1,500 members of the public climbed aboard the vintage mobile cinema to watch 111 screenings of local archive films and to learn more about the project website www.archivealive.org where hundreds of digitised archive films of the region can be viewed.

Audiences of all ages came along for the unique opportunity to view free local archive films of their home town and to learn more about their social history and heritage. Feedback from all generations was incredibly positive with much appreciation for the one-off chance to step aboard the vintage 22 seater cinema which has been restored and renovated to screen digital film. Special guests included some of the filmmakers and their relatives who were delighted to see their treasured films being shown as such a valuable part of the project.

Throughout the summer, the Digital Heritage Project will be adding further archive film clips to the website www.archivealive.org including footage shown on the tour. Fans of the project who enjoy local archive film are encouraged to revisit the site regularly to view the newly uploaded material.

Jane Jarvis, Project Manager of the Digital Heritage Project said: “The success of the ‘Archive Alive’ tour exceeded all our expectations and we are delighted so many people came aboard to enjoy the archive. It was fantastic to meet so many children and young families as well as the older generation on the tour – archive film is such a fantastic resource that can be shared and enjoyed by all ages to enhance our learning and understanding of our region and the way we used to live.”

The Digital Heritage Project is a cross-channel initiative between Norwich HEART, the University of East Anglia and Pole Image Haute-Normandie and is funded by Interreg IVA Channel (France) - England. The archive film footage has been researched and selected for digitisation by HEART working closely with the UEA’s East Anglian Film Archive. Rouen based screen agency, Pole Image have worked similarly with the archive of the Mémoire Audiovisuelle of Upper Normandy. As part of the cross-channel project, the 1960s mobile cinema, also toured Upper Normandy in May.

One of the aims of the Archive Alive tour was to promote the website www.archivealive.org which showcases hundreds of digitised archive films from across East Anglia. It also features a selection of archive films from Upper Normandy with the opportunity to compare and contrast our social history on both sides of the channel in English and French.

For further information on the Digital Heritage Project, future screenings and a free education resource DVD for teachers, please visit www.archivealive.org

- ends -